AITO is The Specialist Travel Association. It brings together specialist travel companies and sets membership requirements through its Quality Charter and code of business practice. Its website also identifies AITO Specialist Travel Agents, which sell holidays from specialist operators. The association and an individual member business are separate entities. Source: AITO: About AITO

Check the named business

Use the association’s current information to check the operator or agent you intend to work with. Keep the exact trading name and membership details in your supplier record. This is more useful than relying on an old brochure carrying a familiar logo.

Separate membership from the booking

Ask who is organising the holiday and which protection applies to the specific arrangement. Keep that answer with the booking conditions. This gives your team a clear explanation of the sale rather than expecting the association’s name to answer every contractual question.

Written and updated by Travelgenix. Sources checked on 16 October 2026. Practical checks are Travelgenix editorial guidance.