GLOSSARY
Technology
THE SHORT VERSION
Google describes crawl budget through two elements: crawl capacity and crawl demand. Its detailed management guidance is mainly aimed at very large or frequently changing websites. Crawling a page does not guarantee that the page will be indexed. Source: Google: crawl budget management
Start with evidence of the problem
For a travel site, ask which important pages are not being discovered or revisited as expected. Review actual example addresses and available search reports before deciding that crawl budget is the cause. This keeps the investigation tied to an observed issue.
Look at generated addresses
If search filters create many combinations, compare a sample of those addresses with the landing pages you want people to find. Record the intended purpose of each type. This helps the technical team distinguish useful pages from variations that add little for the reader.
Avoid treating a rising page count as a result in itself. Track whether the intended pages are discoverable and useful, then investigate any gap with the website team. For a smaller content library, a clear sitemap and regular indexing review may be more relevant than advanced crawl controls. Source: Google: crawl budget management
Written and updated by Travelgenix. Sources checked on 16 October 2026. Worked examples and checklists are editorial illustrations and recommendations, not customer results.
Sources
The official pages behind this explanation. This is general information, not legal advice, and rules change, so check the latest version.
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Faceted navigation
Faceted navigation lets visitors narrow or change a list using attributes such as destination, board basis, price or hotel facilities.
robots.txt
A robots.txt file gives crawlers instructions about which parts of a website they may request. It is not a privacy control.
How to plan travel search filters for customers and search engines
Choose filters around real travel decisions, then agree which resulting pages should be discoverable in search. Test useful combinations and the route back from no results.
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